April 2024

Capsum x Carlin FW 2025-26 Beauty Trends

April 2024

Carlin Creative Trend Bureau, an authoritative voice in consumer trend forecasting across various sectors, has teamed up with Capsum, for its 25-26 Fall-Winter Beauty Trends book.

This strategic partnership underscores Capsum's commitment to not just keeping pace with, but also shaping, future beauty trends. By harnessing Carlin's expert insights, Capsum is able to infuse innovative concepts that meet and mold the evolving preferences of consumers worldwide.

Trends overview :

"REGAIN / Forever Young" trend:

This trend is all about prolonging the freshness of youth for all ages and for everyone, sharing the right skincare & makeup routines between grandmothers, mothers, sisters and cousins in a relaxed, fun and open approach.

Capsum's Eco Sorbet Gel has been identified by Carlin as a must-have in essential skincare rituals for glowing, healthy skin. Its fresh, ultra-melting texture leaves a very soft film on the skin, while working on hydration and radiance - two foundations for beautiful, natural "bare" skin.

"REGAIN / Forever Young" trend

"MACROCOSM / From the sea depths" trend:

This trend focuses on algae and extremophilic ingredients with supranatural qualities! Organisms and bacteria, that are resistant, and even thrive, in extreme conditions such as temperature, currents and high levels of salinity inspire active ingredients, as well as images, treatments and astonishing textures.

Microfluidics perfectly features this kind of concept, encapsulating and showcasing at the same extremophilic red algae. Its thousands of red oil microcapsules offer the consumer a fascinating visualization of the precious active ingredient in encapsulated form.

"MACROCOSM / From the sea depths" trend


If you want to know more about these formulas or the amazing products that will lead the trends of the future, contact us! Our creative teams are eager to work on future hero products for you.

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